Why Do These Celebrities Love This Viral Swimsuit Brand?

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Ashley Graham once wore the line to celebrate the launch of a bodycare collaboration. Molly Sims wore it on holiday with her family. And Demi Moore is such a fan that she and her daughters have supported the brand with a recent summer photoshoot. We’re talking, of course, about Andie Swim, the body-neutral, eco-conscious swimwear line that celebs are officially obsessed with.

 

Andie Swim highlights bodies of all shapes and sizes. With their myriad of suits, Andie offers best-selling styles like the Amalfi, a sleek, classic one piece, or trendier picks like the Santorini, a knotted-front style available in a ribbed fabric. If you want versatility in your suit, the Malibu has snaps up the front so you can easily unsnap and show a little more skin, or cover up. Either way, Andie has a ton of options that are both comfy and stylish. With supportive styles ranging from XS – XXXL and a helpful team to ensure a perfect fit, Andie takes the headache out of swimwear so you can focus on the moment. We can see why celebs love it so much!

 

Andie Swim’s obsession with creating the perfect fit for every woman is rooted in its mission of female empowerment and the belief that, “when you wear a suit that fits, enjoying yourself comes naturally.” It makes sense that this powerful philosophy would draw the attention and support of celebs who embody such values.

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Demi Moore is the latest celebrity to join the brand’s cult following. A longtime investor in the company, Demi posed with her daughters for a heartwarming shoot in her favorite Andie styles. From classic one pieces like the Malibu to bold bikinis like the Wynwood, the stunner and her daughters sizzled in the brand’s bright red hues as they reflected on the values that drew the famous family to work with Andie.

 

From their size-inclusive, versatile style to their modern core values, it’s easy to see why Demi was drawn to Andie. She told the brand, “Over the past year, connection has become more crucial than ever. I’ve been a supporter of Andie from the beginning as an investor, and now, more than ever, felt like the perfect time to join them in welcoming a summer of freedom and togetherness.”

 

 

Claire Holt is another Andie superfan, so much so that she even collaborated with Andie to create her own signature collection with the brand. “She is the ‘Andie woman’ – she is compassionate, strong, confident, feminine and with a great sense of humour,” Andie founder Melanie Travis said of the collaboration.

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The Andie x Claire line features the brand’s first-ever animal print, an exciting edition to their bevy of fun colors. Paired with the brand’s classic, flattering silhouettes, the animal prints manage to look both timeless and fun. With styles named for some of the Aussie beauty’s favorite beaches, the collection highlights the versatile elegance that draws celebrities and customers alike to the brand. 

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Like Claire, Lena Dunham is a known Andie fan. The star recently flaunted her love for Andie Swim’s Mykonos one piece on her instagram in an image captioned: “Happy labor day from my chest tats to yours !!!” The Mykonos features a plunging neckline, which makes obvious why Dunham chose this style to show off her iconic collection of tattoos. A full coverage bottom balances out the suit so that you can feel supported even when showing some skin.

 

Perhaps Demi Moore’s daughter Talulah Willis best summed up just why all these celebs are fawning over Andie: “I believe that true style is about rocking what makes you feel good, and that’s what Andie is all about: giving women the freedom to live proudly and confidently.”

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by Insider Envy Staff

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